SWOT Analysis of Jio
SWOT Analysis of Jio v STRENGHTS (S): Strengths are defined as what each business does best in its gamut of operation which can give it an upper hand over its competitors. The following are the strengths of Reliance Jio: · Strongest Customer Acquisition Strategy –As the brand offered their services for free for 3-6 months to all their users. Millions of users started using Reliance Jio and resulted in one of the best customer acquisition strategy in the history of telecom. · Strong customer base – In the first 170 days of its launch, Jio gained 100 million subscribers. This has also made Reliance Jio India’s largest Internet Service Provider. · Technology – Jio currently uses the latest 4 G LTE technology which is one of the world’s best technologies for the future. This is suppor...